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Infoblox Announces Acquisition of SnapRoute

DELIVER VALUE-ADDED SUBSCRIBER SERVICES

Eliminate the costly proxy approach with a scalable DNS-based user services solution.

The Most Scalable, Cost-effective Approach for Subscriber Services

Service providers must deliver differentiated value-added services for both fixed and wireless access to increase profitability and beat competition. Yet legacy approaches like deep packet inspection or proxies for subscriber security and parental control create extensive performance impacts and cannot scale with massive investments.

Instead of monitoring all packets in a proxy-based deployment, a more efficient and scalable approach leverages user and traffic information at the DNS layer. This DNS-based approach provides more detailed information with less impact on the network.

Infoblox provides the industry-leading secure DNS platform with extensive value-added subscriber services. By consuming subscriber management information, Infoblox associates identity to traffic, enables policy enforcement, and identifies security incidents per subscriber for a granular level of visibility. Infoblox enables a comprehensive portfolio of subscriber services running on the industry’s most scalable platform, which generates a predictable ROI by leveraging a flexible, pay-as-you-grow model.

The Most Scalable, Cost-effective Approach for Subscriber Services

Service providers must deliver differentiated value-added services for both fixed and wireless access to increase profitability and beat competition. Yet legacy approaches like deep packet inspection or proxies for subscriber security and parental control create extensive performance impacts and cannot scale with massive investments.

Instead of monitoring all packets in a proxy-based deployment, a more efficient and scalable approach leverages user and traffic information at the DNS layer. This DNS-based approach provides more detailed information with less impact on the network.

Infoblox provides the industry-leading secure DNS platform with extensive value-added subscriber services. By consuming subscriber management information, Infoblox associates identity to traffic, enables policy enforcement, and identifies security incidents per subscriber for a granular level of visibility. Infoblox enables a comprehensive portfolio of subscriber services running on the industry’s most scalable platform, which generates a predictable ROI by leveraging a flexible, pay-as-you-grow model.

Scale Your Subscriber Services with Infoblox

With Infoblox DNS-based Subscriber Services, service providers can:

  • Create new revenue opportunities with intelligent services for upsell to installed base and new customers
  • Ensure a family-friendly and secure subscriber experience with enhanced visibility
  • Improve customer engagement with targeted messaging, customer care, and cross-sell offers
  • Build new services with a powerful, predicable ROI with a scalable, cost-optimized, pay-as-you-grow infrastructure
  • Eliminate traditional approach limitations including lack of cost-effective scale, fixed access only, and inability to identify users behind CPE

Complete, Cost-optimized, and Scalable Platform

Infoblox provides a complete DNS-based platform for Subscriber Services for both fixed and mobile access that ensures you of a predictable ROI with flexible physical, cloud, and virtualized technologies that can evolve as you transition to NFV and grow with your subscribers. It enables you to minimize upfront investment with a scalable solution and a pay-as-you-grow model.

Complete, Cost-optimized, and Scalable Platform

Infoblox provides a complete DNS-based platform for Subscriber Services for both fixed and mobile access that ensures you of a predictable ROI with flexible physical, cloud, and virtualized technologies that can evolve as you transition to NFV and grow with your subscribers. It enables you to minimize upfront investment with a scalable solution and a pay-as-you-grow model.

Simple Service Creation to Increase Revenue

Infoblox offers pre-packaged Subscriber Services to improve time to market. They increase revenue per subscriber by offering Parental Control as a value-added service. They also allow you to interact with your targeted users with Subscriber Engage to deliver specific customer care, ad insertion, or marketing campaigns—all based on the individual user and browsing habits. And they include enhanced services such as malware cleanup by using Subscriber Insight to identify at-risk users.

Simple Service Creation to Increase Revenue

Infoblox offers pre-packaged Subscriber Services to improve time to market. They increase revenue per subscriber by offering Parental Control as a value-added service. They also allow you to interact with your targeted users with Subscriber Engage to deliver specific customer care, ad insertion, or marketing campaigns—all based on the individual user and browsing habits. And they include enhanced services such as malware cleanup by using Subscriber Insight to identify at-risk users.

Improve Subscriber Security and Performance

DNS-based risks are the fastest growing threat vector, and service providers cannot lock down subscriber devices. Infoblox DNS-based Subscriber Services enable you to protect users with Subscriber Policy Enforcement to identify risks such as malware and phishing by leveraging the Infoblox ActiveTrust® suite. They also help you enforce customizable policies per user to enable unique offerings for different subscriber types and reduce negative performance impact with enhanced filtering by subscribed user instead of analyzing all data.

Improve Subscriber Security and Performance

DNS-based risks are the fastest growing threat vector, and service providers cannot lock down subscriber devices. Infoblox DNS-based Subscriber Services enable you to protect users with Subscriber Policy Enforcement to identify risks such as malware and phishing by leveraging the Infoblox ActiveTrust® suite. They also help you enforce customizable policies per user to enable unique offerings for different subscriber types and reduce negative performance impact with enhanced filtering by subscribed user instead of analyzing all data.

WHY USE A DNS-BASED PLATFORM FOR SUBSCRIBER SERVICES?

While some service providers have built services with tools like deep packet inspection and proxies, the Infoblox DNS-based platform has several key advantages:

Scales from very small to very large with the smallest footprint by only acting on the DNS

Reduces performance impact by only analyzing a portion of the traffic at the DNS-layer

Identifies individual subscribers because DNS is universal and user data is not masked behind a WiFi router

Provides faster ROI by leveraging existing DNS-infrastructure instead of continually adding proxies

Improves end-user experience with DNS cache acceleration

Allows for cost-effective deployment for both fixed and mobile access for converged services

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