{"id":3314,"date":"2015-05-11T21:24:08","date_gmt":"2015-05-11T21:24:08","guid":{"rendered":"https:\/\/live-infoblox-blog.pantheonsite.io\/?p=3314"},"modified":"2020-05-06T10:30:12","modified_gmt":"2020-05-06T17:30:12","slug":"sdn-fad-fraud-or-fundamental-shift","status":"publish","type":"post","link":"https:\/\/www.infoblox.com\/blog\/company\/sdn-fad-fraud-or-fundamental-shift\/","title":{"rendered":"SDN: Fad, Fraud or Fundamental Shift?"},"content":{"rendered":"

On April 29, I spoke at the big Interop networking trade show in Las Vegas on one of my favorite topics: the future of SDN. Rather than wearing my Infoblox hat, I took the stage in my role as the chairman of the\u00a0Open Networking Foundation<\/a>\u2019s new Software Leadership Council. I suspect ONF gave me the council chairmanship to quiet my dissenting voice within the larger organization, but I was still happy to speak about the massive changes that I believe SDN will bring and to encourage the audience to participate in ONF\u2019s new community devoted to\u00a0Open Source SDN<\/a>.<\/p>\n

Despite the fact that I don\u2019t always agree with the ONF, I continue to believe that it\u2019s the best hope for the SDN community. I don\u2019t know of any other organization focused on SDN that has such a rich mix of networking consumers and telco operators, not just vendors. These networking consumers include Google, Facebook, Yahoo and Deutsche Telekom, companies that have had to change the way they do networking because the economics of their business demand it.<\/p>\n

The ONF wants to create what we need and don\u2019t yet have \u2013 a common definition of SDN so we can drive visibility of SDN in the marketplace. If you\u2019re a believer in SDN, ONF deserves your support, especially as hype begins to diminish and real use cases start to appear.<\/p>\n

One important thing the ONF has done over the past few months is to commit to being a curator for software artifacts for SDN, and not just at the low technical level such as the controller. Almost all of the discussion in SDN has been at the controller level. That\u2019s like talking about open source operating system kernels all the time. No doubt it\u2019s an important discussion, but there\u2019s not likely to be any differentiation over time. That\u2019s what the new Open Source SND community is for.<\/p>\n

If you have new applications \u2013 like taking advantage of Hadoop in the data center, or building cybersecurity networks overnight for data processing, or the Internet of Things \u2013 this is what SDN brings you. That\u2019s what I believe companies such as Facebook, Goldman Sachs, and others are deploying SDN. They had a driving need for a different kind of economics. That\u2019s where the value is for the marketplace \u2013 answering the question of how the economics of SDN will change the way enterprises and operators consume networking technologies and make them function better organizationally. That\u2019s where SDN will really make its impact.<\/p>\n

Still think SDN is a fad? Consider this: Standards from the Internet Engineering Task Force made a whole lot of sense when vendors had to develop a custom ASIC processor for their equipment. That could take as long as three years, so there better be a well-defined standard to work from. But if you\u2019re running on a general-purpose CPU and the guts of that networking function are in software, you can upgrade it overnight. I would present that to you as concrete evidence that this paradigm shift is inevitable. It may take up to ten years, because of friction in the marketplace, but I\u2019m convinced it will inevitably happen.<\/p>\n

Here\u2019s how I\u2019m sure SDN is fundamental and not a fraud. It\u2019s not just from talking to many Infoblox customers about their needs. I did an experiment at home. I bought a $300 server 18 months ago, one using an Intel Atom processor \u2013 nowhere near the top of the line. I installed a programmable soft switch to track the Ethernet packets in and out of my house \u2013 yes, this is what I do for fun. But it showed me where my three kids were surfing on the Internet. They all do streaming video, and not one of them noticed that I was sniffing the network. If I had more kids, I might have to upgrade, but the point is that this little software application was able to conduct deep-level insight into network traffic on a low-level server without any impact.<\/p>\n

That\u2019s the crux of SDN. It\u2019s not about performance; it\u2019s about performing well enough for what you need at the right price. Now apply that to cybersecurity, transactions, you name it. SDN is not just a flash in the pan, but fundamental to how the networking will evolve over time. Ignore it at your peril.<\/p>\n","protected":false},"excerpt":{"rendered":"

On April 29, I spoke at the big Interop networking trade show in Las Vegas on one of my favorite topics: the future of SDN. Rather than wearing my Infoblox hat, I took the stage in my role as the chairman of the\u00a0Open Networking Foundation\u2019s new Software Leadership Council. I suspect ONF gave me the […]<\/p>\n","protected":false},"author":275,"featured_media":2590,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1],"tags":[51,114],"class_list":{"0":"post-3314","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-company","8":"tag-ipam","9":"tag-sdn","10":"entry"},"acf":[],"yoast_head":"\nSDN: Fad, Fraud or Fundamental Shift?<\/title>\n<meta name=\"description\" content=\"On April 29, I spoke at the big Interop networking trade show in Las Vegas on one of my favorite topics: the future of SDN.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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